Medicine, media, and celebrities: News coverage of breast cancer, 1960-1995

Julia B. Corbett, Motomi Mori

Research output: Contribution to journalArticle

88 Scopus citations

Abstract

This research investigated the relationship between medical activities, public events, and media coverage of breast cancer during a thirty-six-year period.1 There was substantial support for medical attention preceding media attention to breast cancer, and some evidence of medical attention following media coverage. There were extremely high, significant correlations between numbers of medical journal articles and newspaper, magazine, and TV coverage. Time-series analysis revealed a two-way, concurrent relationship between breast cancer funding and media coverage. Public events (prominent women acknowledging their breast cancer) significantly affected media coverage. There was a two-way concurrent relationship between breast cancer incidence and TV coverage.

Original languageEnglish (US)
Pages (from-to)229-249
Number of pages21
JournalJournalism and Mass Communication Quaterly
Volume76
Issue number2
DOIs
StatePublished - Jan 1 1999

ASJC Scopus subject areas

  • Communication

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